We pride ourselves on speed and quality of response in online research. Our skilled researchers, in house programmers and access to the largest and most active online network of doctors in the UK, Doctors.net.uk plus our international coverage gives us virtually real-time survey completion and consequently enables you to turn your research around more quickly without compromising sample or quality. Decision making is not influenced by any outside factors such as interviewer bias. Our specialist online research techniques offer the ability to complete online quantitative questionnaires, to suit your needs whatever the stage of your product life cycle.
Our online survey software allows us to carry full static or moving visuals ideally suited to conducting communications research.
We also specialise in:
- Diagnosis and treatment
- Patient record studies
- Brand awareness and usage
- Attitudinal studies
- Product and attribute quantification and analysis
Our online research techniques enable us to deliver the research you need, whatever the stage of the product life cycle.
We have partnered with a company who shares our passion for developing cutting edge online methodologies. This partnership provides the ability for us to offer online dynamic probing techniques. These techniques enable us to probe deeper than typical pre-coded responses, giving in-depth insights free from interviewer interpretation.
These techniques are extremely useful where you wish to explore new therapy areas, understand terminology, pathways or the rationale behind decision making. They can also provide useful insights into motivations, attitudes and behaviours.
Online methodology ensures:
- Insights and recommendations based on a greater contribution from a geographically diverse audience
- Stimulus materials (visuals, videos etc) are easily included in online research
- Increased analysis time is balanced by cost savings for venues, travel time and transcribing tapes so the cost of the research is biased towards analysis and generating insights to aid decision making
- Faster response times
- Reduction in fieldwork time
- Reduction in time to prepare transcripts
- Candid responses that would otherwise not be obtained via more direct media
- - removes peer pressure and onus to perform
- Suitable for sensitive or controversial topics
We also offer online Group Discussions:
- Standard or extended moderated group discussions
- Duo’s, Triads and standard groups of 8-10 participants
- Geographically diverse participants
- Facilities to assess materials, product profiles, clinical trial results during the group
- Facilities to use projective techniques using visual stimulus materials
- Structured questions can be posed at any time during the discussion
- Data collected and analysed online
Whether you need a short fast turn around quantitative questionnaire or you require full interactive discussion groups we have a range of offerings which can deliver your market research requirements quickly and to a very high standard.
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